.. A comment on the use of WORDS in Scientology. . . While Scientologists obsessively overindulge in the profound importance of the meaning of every single WORD and every single definition of that WORD, and every single WORD within those definitions---and despite advanced WORD clearing technology to ensure that 100% conceptual understanding is attained on every single WORD---they consistently do not understand what words mean. Perhaps this is due to the the HUBBARD PARADOX OF HYPERBOLIC BOMBAST, which is a universal law Dr. Hubbard discovered wherein: The worse the MEST universe problem, the better must be the comparative or superlative adjective to solve it! Example #1: Let's take an obvious one, the motto of Scientology: SCIENTOLOGY MAKES THE ABLE MORE ABLE. Well, give Ron a break here; sure "more able" is a simple comparative---but this was one of the first times Ron was practicing this new OT ability. Example #2: Once Hubbard (and later Miscavige) had gotten the hang of it, they developed a great facility to cut straight to the superlative! IDEAL ORG See? He doesn't even bother to get DevT'd with homo sapiens conjugations, like "good", "better", "best". He just takes a frightfully failing org and attaches the label "IDEAL" and that solves everything. Walk into any IDEAL ORG and you will find abject and humiliatingly non-ideal things. Like an empty building with a handful of dopey staff who believe themselves to be "clearing the planet", yet there are no students and PCs anywhere to be found. Calling it "IDEAL" solves everything because it's so theta and winning, people love to be part of such a successful activity! Same for a hapless homo sapiens, who spends a fortune and digs themselves into a deep financial hole teetering on the brink of bankruptcy in order to gain supernatural and miraculous powers. In fact, they are now in far worse shape than the day they first walked into Scientology with 25 bucks in their pocket to pay for a communication course. What to do? No problem, Scientology invites them (and allows them) to attest to the STATE OF OT, total cause over life itself. Not just plain old ordinary "cause", I tell ya---TOTAL CAUSE! lol. Adjectives just solve everything! . ps: A final note on IDEAL ORGS. What makes them IDEAL? Certainly not the making of Clears and OTs because they have never once done that and there is no slightest prayer that they will ever convert even one homo sapiens into a homo novis. What makes them IDEAL is their appearance. The marble and whatnot. It's not just a floor, it's a MARBLE floor! See how that is exactly the same as adding a fancy adjective to an object of otherwise painful mediocrity? LOL. Well, now there are IDEAL orgs and IDEAL missions and IDEAL Scientologists. Why not transform Scientology's pathetic sidewalk marketing fail (the "Stress Test") into something miraculously amazing? Scientology should call those sidewalk hawking booths into a ferociously effective dissemination unit by simply calling them: IDEAL STRESS TESTS! And, besides adding that one word to their sidewalk signage, all the have to do is replace that lunch table with the cheap red draping into an Italian Marble banquet table! Voila! Instant IDEAL TABLE! That'll solve the problem that nobody wants to have anything to do with Scientology and even the ones that try it---98% blow---because it doesn't even work in the first place. pps: That blow rate is quite a troubling marketing problem, what to do? Hmmm, maybe instead of saying they "blew" we can say they have IDEALLY EXTERIORIZED, just like Ron did in 1986! .