Scientology is the way it is because it was designed that way by its founder.
The fake PR-display "Creed" accompanied the "Religion angle."
From the 1955 'Manual on Dissemination of Material' (Perhaps best known for Hubbard's instructions to use the legal system as a means of
harassment, and to "
ruin utterly."):
"Permitting it [Scientology] to be talked about contemptuously before a group should never be permitted...
"...the communication line [to "wogs" and "raw meat"] is that Scientologists do not pose any threat, that Scientologists are good citizens, and that they can be trusted with problems of a private and confidential nature...
Another frame of mind that we would like to see the public have and register are that people attacking Scientologists have something wrong with them... As a subdivision of this, the actual substance of communication about what Scientology actually is... from the general public to the general public [what the "wogs" and "raw meat" should say to each other about Scientology] should be that Scientology says that good health and immortality are attainable. That it is compounded out of all Man knows about Man..."
The essence of the SP Doctrine can be found in Hubbard's writings as early as 1950 and 1951, although it wasn't formalized until 1965.
John Sanborn was the editor of many of Hubbard's early books, and of 'Ability' magazine. (Sanborn tried unsuccessfully to have "disposed of quietly and without sorrow" and "no rights of any kind" - for the anti-Dn/anti-Scn/anti-LRH low toned - removed from 'Science of Survival'.)
Here Sanborn comments on the first SP Declare:
"Hubbard had Marilyn Routsong, who was the World Wide Ethics Officer at St. Hill, deliver the first Suppressive Person Declare. He had written this system up and now he was going to use it.
"Hubbard said declare so and so. And she put out the Order. Boy, in those days, being Declared was like a death sentence.
"He said, 'As soon as you give him the order come back.' And when she did he said, 'How did he act? What did he say? Did he say anything?' He was thrilled like a kid to see how his dictatorial system was going to work."
Hubbard, from 1965, describing some
Scientology "crimes" or "suppressive acts":
"DISAVOWAL, SPLINTERING, DIVERGENCE:
"Public disavowal of Scientology...
"Announcing departure from Scientology...
"Dependence on mental or philosophy procedures other than Scientology..."
From Hubbard's (secretly authored) 1955 'Brainwashing Manual'
http://www.carolineletkeman.org/sp/images/stories/brainwash/bw-manual-front.jpg [With word substitution]:
"It should become well known that only the insane attack Psychiatry [Scientology]...
"An immediate attack on the sanity of the attacker is the best defense...
"It's important to know that the entire subject of loyalty is thus as easily handled as it is. One of the first and foremost missions of the psycho-politician [Scientology] is to make an attack on Communism [Scientology] and insanity anonymous. No layman [rank and file Scientologist] would dare adventure to place judgment upon the state of sanity of an individual whom the Psychiatrist [Scientology] has already declared [a Suppressive Person] insane..."
In 1960, five years before instituting the SP Doctrine, Hubbard had introduced metered Security Checking in which the person was asked, "Have you ever had unkind thoughts about LRH?"