From the 1938 "Skipper" letter:
Beginning of quote:
Living is a pretty grim joke, but a joke just the same.
The entire function of man is to survive. Not for 'what' but just to survive.["Not for what, but just to survive," as in have an impact that endures for the sake of having an impact that endures, in this case in the shape of L. Ron Hubbard.]
…
I turned the thing up [The Dynamic principle of Existence: Survive!] so it's up to me to survive in a big way.
Personal immortality is only to be gained through the printed word, barred note or painted canvas or hard granite. [Or stainless steel, or titanium, or by having 'L. Ron Hubbard' identified with people's 'survival!' and well being.]
Foolishly perhaps, but determined nonetheless, I have high hopes of smashing my name into history so violently that it will take a legendary form even if all the books are destroyed.
That goal is the real goal as far as I am concerned.
Things which stand too consistently in my way make me nervous. It's a pretty big job. In a hundred years Roosevelt will have been forgotten - which gives some idea of the magnitude of my attempt. And all this boils and froths inside my head...
I can make Napoleon look like a punk...
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And eight years later, from his 'Affirmations':
Your psychology is advanced and true and wonderful. It hypnotizes people. It predicts their emotions, for you are their ruler.
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And this was written thirty one years later in 'Discipline - SPs and Admin'. Notice the continuity of theme.
I am not interested in 'wog' morality... I can make Captain Bligh look like a Sunday school teacher.