pollywannacracker
Patron Meritorious
Urnotajediyet,
Your boss is getting too worked up for what he/she considers what he/she wants to hear as proper wording of your answer. This may very well be a warning sign.
Unless your sales/marketing deals specifically with vats of water, I would stick with the concept of increase in outflow will increase inflow. That pertains to just about everything.
An example could be a shoe store. Stay with me here...
In order to increase traffic into the shoe store and increase purchases (inflow) you would need to increase your marketing (outflow). Direct advertising, coupons, whatever is needed to increase the number of people going into the store.
You need to gear the marketing and promotions to your potential clientelle. Surveys can help with that. Survey what the people want to see in your store. Could be low prices, high quality, trendy styles, upscale atmosphere, friendly/attentive sales people, animal friendly, etc... There are many things that encourage people to want to buy whatever you are selling.
Promote and market in droves and those types of potential customers will come in and purchase. Good ARC (affinity, reality, communication) increase purchases as already stated in a previous response. Get into good communication with the customer. Talk about something that they have reality on. Get into agreement through communication.
Maybe the customer wants shoes that do not contain animal products (no leather). Great! Talk about how manmade materials are of the same quality and do not harm cattle (those poor big-eyed cows). By having the reality and communication in place, you can score a sale by getting the agreement that non-leather shoes the best. Do you get my drift here?
But it all boils down to getting the increase in customer traffic in order to apply the ARC technique to score the sale, which increases sales.
So use an example of your own that applies to the line of sales you are in and you will see the same effect. It works wonders as stated in a previous response. But how I learned it is all based on LRH management tech.
Forget the vats of water unless that is the line you are in. Wow your boss by answering based upon your line of sales. What can YOU do to increase sales and make yourself an invaluable part of the team. The vagueness of your bosses questions just don't cut it if he/she wants a specific answer.
He/she is ambiguous at best but that is why we post anonymously!
See if this helps and good luck!
-PWC
Your boss is getting too worked up for what he/she considers what he/she wants to hear as proper wording of your answer. This may very well be a warning sign.
Unless your sales/marketing deals specifically with vats of water, I would stick with the concept of increase in outflow will increase inflow. That pertains to just about everything.
An example could be a shoe store. Stay with me here...
In order to increase traffic into the shoe store and increase purchases (inflow) you would need to increase your marketing (outflow). Direct advertising, coupons, whatever is needed to increase the number of people going into the store.
You need to gear the marketing and promotions to your potential clientelle. Surveys can help with that. Survey what the people want to see in your store. Could be low prices, high quality, trendy styles, upscale atmosphere, friendly/attentive sales people, animal friendly, etc... There are many things that encourage people to want to buy whatever you are selling.
Promote and market in droves and those types of potential customers will come in and purchase. Good ARC (affinity, reality, communication) increase purchases as already stated in a previous response. Get into good communication with the customer. Talk about something that they have reality on. Get into agreement through communication.
Maybe the customer wants shoes that do not contain animal products (no leather). Great! Talk about how manmade materials are of the same quality and do not harm cattle (those poor big-eyed cows). By having the reality and communication in place, you can score a sale by getting the agreement that non-leather shoes the best. Do you get my drift here?
But it all boils down to getting the increase in customer traffic in order to apply the ARC technique to score the sale, which increases sales.
So use an example of your own that applies to the line of sales you are in and you will see the same effect. It works wonders as stated in a previous response. But how I learned it is all based on LRH management tech.
Forget the vats of water unless that is the line you are in. Wow your boss by answering based upon your line of sales. What can YOU do to increase sales and make yourself an invaluable part of the team. The vagueness of your bosses questions just don't cut it if he/she wants a specific answer.
He/she is ambiguous at best but that is why we post anonymously!
See if this helps and good luck!
-PWC